It felt like the right answer. The greatest lift for Dressbarn was customer data, migrating a massive database, Zadeh says, of customers to its new site so that, when it went live, the brand could market to them directly and invite them to shop online when they mightve only done so previously in-store
Crafted from Tencel lyocella fibre derived from certified renewable wood sources and blended with a touch of elastane, this jersey knit is weighing a mere 120gsm resulting in a refined balance between weightlessness and unrestricted movement
They have each have a formal dress department with the hottest styles for homecoming
Destination I Dos Headed to paradise for your I Dos
Model: Kelly Uhlig of Sonshine Farm | Hair & Makeup: Yessie Makeup Artistry | Photography: Anna Peters | Shoot Location: Everyday Flowers, Stanwood, WA This shoot was featured as part of American Flowers Week - you can read more of the story behind the gown in an interview with Amy, here